Franco Roero operates in Asti, the heart of Piemonte's dynamic wine country in Northern Italy. The winery focuses on two regional classics: Grignolino and Barbera, both indigenous varieties that thrive in this corner of the Alps' foothills.
Grignolino d'Asti, Franco Roero's signature expression, captures the variety's characteristic lightness and mineral precision—a wine of subtlety rather than power. The Barbera offerings, including the Sichei Barbera d'Asti Superiore and Carbuné Barbera d'Asti, showcase the grape's natural acidity and dark fruit intensity, with the Superiore designation marking extended aging and added complexity.
Wines from Franco Roero have been assessed by Wine Enthusiast, Wine Spectator, and Decanter, anchoring the producer within serious critical discourse. The portfolio reflects Asti's terroir: cool-climate elegance, food-friendly structure, and the kind of authenticity that comes from working with varieties that have defined this region for generations.